NEW YORK ISLANDERS

CUSTOM MARVEL CHARACTER BOBBLEHEADS

The Islanders teamed up with Marvel to reward their loyal fanbase with exclusive one-of-a-kind Marvel character bobbleheads.

2019

Captain America Bobblehead

– Have executed three (3) Marvel Super Hero Days

– In 2019, the Islanders gave away a traditional Captain America for first 5,000 fans, driving ticket sales (14,216 vs 10,927 previous year)

– Also had a special ticket package for 2,500 Captain America bobbles in team colors

– Included character appearances on the concourse and heavy use of style-guide assets

2021

Iron Man Bobblehead

– Game played May 1st, 2021 vs cross-town rival New York Rangers

– Held special RSVP drive-thru event for fans to receive bobblehead, to comply with COVID protocols

– Event was sponsored by Jovia Financial Credit Union