Beginning in 2017, The Mets Marvel Super Hero Days have been one of their most successful and celebrated promotions year after year.
Beginning in 2017, The Mets Marvel Super Hero Days have been one of their most successful and celebrated promotions year after year.
2017 |
Lines before game |
– Game produced a 26% increase in attendance over average
– Mets reported Millions in incremental revenue for the game
– Marvel and Mets fans alike showed up 2 hours before gates to get their hands on this one-of-a-kind bobblehead
Fans in cosplay |
2018 |
– The first Marvel Super Hero Day featured a Thor “Bring the Thunder” T-Shirt as part of the Mets “Free Shirt Friday” promotion on July 6th, 2018
– The second Marvel Super Hero Day featured a second Noah Syndergaard in the spirit of Thor Bobblehead on August 4th, 2018
– The Mets drew over 41,000 fans which resulted in a 22% increase in attendance over average
2018 |
2019 |
– The Spider-Man Bobblehead featured the web-slinger in the Mets iconic orange and blue with a Mets hat and pennant on the base
– The Game was played on Sunday July 7th, 2019 against division-rival Philadelphia Phillies
– Game produced a 13% increase in attendance over average, and was the highest attended Sunday afternoon game of the season
2021 |
– Mets First Baseman, Pete Alonso, earned the nickname “Polar Bear” from his teammates due to his tremendous strength and agility on the field. Alonso took the nickname in stride and went onto win the 2019 Home Run Derby, 2019 Rookie of the Year, and broke the Mets single-season and MLB Rookie Home Run Record.
– In 2021, the Mets and Pete Alonso teamed up with Marvel to bring the “Polar Bear” moniker to life for two Marvel Super Hero Days through a one-of-a kind athlete collaboration that had never been done before
2021 |
– Marvel worked with Alonso to create a comic book story that featured him as his own Marvel Super Hero, “Polar Bear Pete Alonso”
– The Mets gave away 15,000 comic books during their Thursday afternoon game against the Washington Nationals on August 12th, 2021.
– The Mets saw a 48 percent increase in attendance over average for the game, and a 70 percent increase in attendance over average for a Thursday afternoon game
2021 |
– Using the art from the comic book, Marvel brought Alonso’s Super Hero to life in the form of his very own custom bobblehead
– The Mets gave away 25,000 “Polar Bear Pete Alonso” bobbleheads during their Friday night game against the Los Angeles Dodgers on August 13th, 2021.
– The Mets saw a 118% percent increase in attendance over average for the game, and was the highest attended game of the season at the time
– On July 23rd, 2022, the New York Mets hosted their sixth Marvel Super Hero™ Night. This innovative program featured:
– An Exclusive David Wright Captain America Tribute Funko Pop! to the first 25,000 fans in attendance.
– This collaboration marked the first Funko Pop! collectible that blended a legendary athlete with a tribute to a Marvel Super Hero.
– Additionally the program featured 500 co-branded gold baseballs featuring iconography of both David Wright and Captain America as a gift to season ticket members. This marked the first time a team featured this sort of activation.
– At the time of the event the Mets were ranked 10th in the MLB averaging 31,975 per game
– The Marvel Super Hero™ activation drew 39,359 fans, resulting in a 23 percent increase in attendance over average.
– The event was the 4th highest attended Saturday game, and the 6th highest attended game of season overall at the time.
– It was the highest attended game during the 7/22-7/24 weekend series against the Padres, beating out Friday’s WWE Night (att. 36,855) and Sunday’s Gil Hodges HOF Bobblehead Giveaway (att. 35,475).
– The event was 13% higher than the average of the previous five Mets Marvel Super Hero Day activations (avg. 34,690)